Communications

Communications

Orange Flex – A digital-only acquisition and service model for B2C customers

Orange Poland is the largest telecom provider in Poland, holding 27% of the B2C market and 44% of the B2B market. They launched a digital-only offering to capture new opportunities using a greenfield approach built on the Salesforce Industries platform.

The Orange Flex mobile app supports onboarding with eSIM activation, credit card payments, and biometric customer identification. The offering has been a tremendous success, achieving an NPS of 77 and a 4.5+ rating in both the iOS and Android app stores.

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Communications

Replatforming a Legacy Stack to Salesforce Industries EPC and CPQ

One of the leading communications and media providers in Southern Europe — offering mobile and fixed telephony, cable and satellite TV, and broadband — chose to replatform its BSS landscape by implementing a centralized product catalog and configurator powered by Salesforce Industries.

We successfully delivered the onboarding journey within 12 weeks. The client can now quickly configure and launch new offers without needing to modify their mobile application or submit updates to app stores.

Communications

24/7 Service Management of Salesforce Production Platform

A leading Western European provider of bandwidth infrastructure services needed a solution to support its growth and series of acquisitions. The company owns and operates 17 dense, fiber-based metropolitan networks, connected by an intercity backbone spanning 53 cities across 17 countries.

With this extensive infrastructure, they deliver scalable, fiber-powered solutions for customers that need high-capacity, secure connectivity between data centers. The client selected Salesforce as their digital transformation platform and migrated from legacy systems. Our team provides 24/7 remote service management for their production environment.

Communications

Digital transformation on Salesforce Industries platform

Our client, a large international telecommunications group, launched a digital transformation program to address operational challenges stemming from a complex business model, numerous product variants, siloed processes, and an aging IT systems architecture.

The Salesforce Industries platform was selected as the strategic foundation, with the solution designed around three key principles: SIMPLE (One Click), EASY (Zero Touch), and FAST (Same Day), starting with the Full Fiber FTTP product line. Salesforce Industries EPC (Enterprise Product Catalog) was chosen as the offer/product master, and CPQ was selected as the order capture platform.

Communications

Digital-Only Acquisition

• Mobile App for Digital-Only Onboarding
• Subscription Offerings supported
• Third Party Products supported
• eSIM for Instant Activation
• Credit Card Payments
• Biometric Customer Identity Verification
• Integration with CI/CD Tools

Communications

Fixed and Mobile Bundling

• Mobile, Fixed and Bundle offerings in Enterprise Product Catalog
• Web portal on Salesforce Experience Cloud
• Biometric Customer Identity Verification
• Credit Card Payments
• Integration with Inventory Management
• Integration with CI/CD Tools

Communications

Complex B2B Orders

• Mobile, Fixed and Bundle offerings in Enterprise Product Catalog
• Bulk Activation, Change, Termination Orders
• Assignment of Order Lines to Locations and Subscriber Groups
• Order Decomposition into Master and Sub-Orders
• Integration with CI/CD Tools

Unlock the full potential of Salesforce with Cloobees AI Copilot for Communications – purpose-built to drive success across both B2B and B2C communication sectors. Designed to optimize sales performance, streamline service provisioning, and reduce customer churn, our Copilot solution enhances every stage of the customer journey.

Built on Salesforce Communications Cloud, Cloobees delivers scalable features to keep your business ahead:

• Real-time product recommendations powered by dynamic data during order capture
• AI-driven insights from Data Cloud, including sentiment analysis and customer feedback
• Einstein GPT for next-best actions and knowledge retrieval
• Generative dashboards for actionable analytics
  

Ready to see it in action? Watch the demo now!

Communications

Cloobees AltNet-in-a-Box Fiber Accelerator empowers Communications Service Providers to deploy a complete BSS solution on the Salesforce platform in weeks—not months. Seamlessly integrate Salesforce Sales, Service, Marketing, Analytics and AI for enhanced performance and agility.

• Pre-configured, ready-to-use product catalog
• Integration with billing, workforce, and fulfillment systems
• Streamlined communications processes
• Built-in payment gateway integration

Communications

Alt-Net Landscape

Network Providers (Alt-Nets) have entered the U.K. broadband market fueled by millions of pounds in private investment. With network overbuild in urban areas and less funding available, what does the future hold for them — and how can Cloobees accelerate their Salesforce BSS implementation to maximize their network assets?

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Communications

Targeting Competitors’ Customer Base with eSIM-Based Data-Only Packages

eSIM-enabled phones allow for instant activation and multiple plans on a single device. Network carriers can upsell secondary data packages to competitors’ customer bases, reopening the market for a new type of virtual operator: data-only MVNOs. See the full article for more details.

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Communications

Five Key Opportunities in the Comms Market — Summary

The communications industry is constantly changing and evolving, driven by technological advances, shifts in consumer behavior and preferences, and new regulatory and competitive pressures. Check out this summary of five key opportunities in the Comms market for 2023.

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Communications

Redefining the Telco B2B Sales Process with Salesforce ESM

Salesforce Enterprise Sales Management (ESM) redefines the B2B selling experience by supporting complex opportunity-to-quote-to-order processes. See the article for a detailed list of features with screenshots from the Salesforce ESM platform.

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